Cotton On KIDS and New Balance have teamed up to launch an exclusive sneaker range for Australian customers.
The partnership sees the return of New Balance’s iconic 220 classic style sneaker exclusive to Cotton On KIDS. Available in five vibrant colours, the sneaker comes in both lace-up and velcro styles to make sure KIDS’ littlest customers are equipped to tackle playtime in style.
The Classic New Balance 220 style is sure to bring some serious swagger to the playground. Starting at $60 for infants and $70 for youth sizes, the range is available for a limited time only.
“We recognise that kids of today are constantly on the go whether it is at school, playing sport or on the weekend. The new collection centers on fun, bold colours which can be teamed back with anything from activewear to denim, whilst adding edge to a dress. The sneaker trend is definitely not going anywhere anytime soon,” Meaghan said.
New Balance Australia General Manager, Justin Box, said the 220 Classic was first released in the late 70s as an adult running shoe.
“We are excited to be relaunching this vintage style as a kids lifestyle shoe, which compliments Cotton On KIDS’ latest